Client: MTV Networks

Project: MTV Jams Freestyle King Contest

Solution: Media 8 developed a unique online strategy to promote MTV’s Hip-Hop cable channel MTV Jams: an online contest where users could send their freestyle rap videos and compete to be the MTV Jams Freestyle King. Conducted through 3 consecutive online-voting elimination phases, the contest yielded thousands of visits until the final battle in which the site visitors crowned the Freestyle King.

 Launch Site